Type A Media is one of the official Brand Partners for SEMRush - a company made up of 650 specialists in four countries focused on creating the best competitive intelligence solution for all digital marketing spheres.

As Brand Partners the MD at Type A is sometimes asked to speak at some of the conferences, webinars and convention that they run 
I was hence asked by my agency to create two videos for two upcoming events held by SEMRush where our MD would be talking. I had to create something that was snappy, visual engaging and communicated vital information quickly 
To accomplish this I decided to use a mixture of graphical elements and animation, coupled with voice over and high tempo music. As well as the standard footage.
The final product is one that manages to find the balance between informative, engaging and light hearted whilst still appearing professional:

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